This was our culture audit piece for Fortune 100 Best Places to Work application. Instead of creating a video or printed brochure, I came up with the idea to create a website that would have different segments of information. We wanted to submit a piece that was interactive, engaging, and authentic. All of the content derived directly from our employees. In this online format, it allows us fresh, updated, and live information. After we received our responses, we recorded voice overs of actual employee quotes which truly made this site heartfelt and genuine.